- A public service advertising campaign was launched with four TV spots in which celebrity cricketers - Anil Kumble, Rahul Dravid, Javagal Srinath and Sourav Ganguly appealed to save tigers. More than 100 spots were broadcast by Star Sports, ESPN and other channels free of cost - 1998-2000.
- In partnership with Cricket Icon Anil Kumble and The Kumble Foundation Jumbo Fund, a Prevent Forest Fire Radio and Television spot was created which was broadcast on regional networks during the fire season - 2010 -2013. Watch the Video
- Trustees/senior campaigners of Wildlife First are regularly invited to speak on wildlife conservation at public functions/academia organized by local, national and international organizations.